Watch Brazil partner with Paramount and NewCo

Watch Brazil partner with Paramount and NewCo

Watch Brazil partner with Paramount and NewCo

Maurício Almeida, CEO and co-founder of Watch Brasil (Credit: Credit: Henrique Medeiros/Mobile Time)

Watch Brasil showcased two new strategic partnerships with Paramount+ and NewCo PayTV Group (Rede Bandeirantes) final Wednesday evening on the eighth. In its presentation to skilled media, the corporate additionally confirmed off model 3.0 of its streaming platform.


Watch Brazil; Paramount+

Paramount + Vice President Rogerio Francis (Image: Henrique Medeiros/Mobile Time)

“We are increasing the partnership we began with Watch Brasil in 2018. They might be solely chargeable for selling Paramount+ in Brazilian ISPs,” stated Rogério Francis, vp of Paramount Latin America, who hopes to draw extra with 30 native titles Viewers, such because the docu-series about former footballer Adriano and MMA and boxer Anderson Silva, along with telecasts of the Libertadores video games between 2023 and 2026.

Explaining Watch Brasil’s exclusivity, Francis stated that Paramount+ is “rising exponentially within the B2C house” however plans to extend the variety of customers within the B2B house. As such, the corporate’s technique is to ship B2B operations and relationships with smaller suppliers to companions with “capillary capabilities, know-how and relationships” within the telecom house.

Currently, Paramount+ has 40 million customers worldwide, the chief recalled.

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Watch Brazil; News Corp

Bandeirantes Vice President and NewCo Leader Paulo Saad

In flip, Paulo Saad, vp of Bandeirantes and head of NewCo, defined that the rationale for working with Watch Brasil is to carry the content material produced by the corporate to all Brazilian properties, particularly via ISPs: “We have to offer situations for small Internet suppliers keep available in the market. That’s why they want high-quality content material,” he added.

In partnership, suppliers utilizing and delivering Watch Brasil content material now have entry to the next channels: Band; Band News TV; Band Sports; Live Earth; Farm+; Flavor & Arts; Article 1; along with Band, BandFM, Bandnews and Nativa radio. Saad additionally confirmed the launch of a channel for SMEs, Canal Empreender, subsequent month, and hopes the content material will assist ISPs and Brazilian SMEs to handle their companies.

In addition to Band and Paramount+, Watch Brasil companions with HBO Max, Awesomeness TV, UOL Leia+ Banca, N Sports, Stingray, Medialand, Direct TV Go, Xpeed, Fun Kids.


Watch Brasil CEO and co-founder Maurício Almeida stated the corporate is beginning to place itself as a “content material hub” as a result of, along with video-on-demand companions, it additionally gives ISP companions with linear channels, premium channels, music and Newsstand Content – Available to Internet Subscribers.

In the brand new 3.0 platform, the corporate can supply customized service based mostly on packages signed by finish clients, synthetic intelligence to mechanically ship content material carousels and prompts to shoppers, and person interface enhancements. The replace was created by an funding of R$28 million raised by Multilaser’s Bertha Capital fund in March of this yr. The cash was additionally used for the regional enlargement of Watch, which began working in Manaus.

That stated, Watch Brasil provides its content material hub as its personal ISP platform or as white labels like UOL Play and Vero Play.

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