Amid heated debate, Qualcomm aims to outperform new Apple M2 chip

Amid heated debate, Qualcomm aims to outperform new Apple M2 chip

This Wednesday (8), the Cnet website published an interview with the company’s CEO. Qualcomm, Cristiano Amon.During the conversation, the executive revealed that the company responsible for the Snapdragon chip is also preparing to enter the computer market, and is working with apple.

Recently, Apple has had a lot of success with its own chip, the M1. This Monday (6) it unveiled the Apple M2 chip, which promises higher performance and lower power consumption.

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Qualcomm will get help from former Apple employees

Brazilian Cristiano Amon said Qualcomm’s goal is to take the lead in computer CPU performance. To get there, the company will get help from former Apple employees.we’re talking about companies cloudAcquired by Qualcomm in 2021.

Brazilian Cristiano Amon is the CEO of Qualcomm

Nuvia was founded in 2019 by former Apple executives.Among them, the most prominent names are Gerald WilliamsLed the development team for the A-line processor, which was previously featured on the iPhone and iPad.Other executives also have experience with other well-known companies, such as Google and arm.

Qualcomm to buy Nuvia for $1.4 billion in 2019! Given the experience and background of its founders and executives, that’s a high value, but also a reasonable one. With this acquisition, Qualcomm can count on someone who came up with the Apple M1 processor.

Focus on PC market growth

Nuvia’s goal is to focus on developing high-performance CPUs and GPUs. Not to mention advances in neural processing, which are very useful for AI capabilities. But all of this should not be available until 2023.

Contrary to what many people think, developing a processor is an expensive and time-consuming process that involves a lot of research and testing. This is even more true at the level of miniaturization of corporate jobs today.

However, it looks like Cristiano Amon has a lot of confidence in the Nuvia team. After all, they lead the team of engineers that develop the processors for the iPhone and iPad.

Apple M2 chip announced at WWDC 2022

Last Monday (6th) Apple held World Developers Conference 2022. Despite being a software-focused event, Apple took the opportunity to make some hardware announcements. That includes the new Apple M2 chip. The company founded by Steve Jobs is said to have made advances in performance and low power consumption.

The new chip developed by Apple has been installed in the new MacBook Pro and MacBook Air, which are priced at 13,299 reais and 14,499 reais respectively in Brazil.

I’ll admit, it’s very interesting to see other companies using ARM-based chips get into the desktop market.We basically just Intel and My goodness. As ARM chips enter the desktop PC arena, we will be able to see powerful laptops that don’t consume much power.

Let’s wait for the scene in the next chapter.

source: network; 9to5Mac and Reuters

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